New House of Fraser Store opening

| December 15, 2011

Jason Shankey opened his fourth eagerly awaited salon in Belfast’s prestigious House of Fraser, Victoria Square.

The salon is a full service concession offering all of the hairdressing and grooming treatments and products that are available in his other stores.

Throughout the current economic turmoil, which has been a difficult time for many other businesses, Shankey’s company has gone from strength to strength with the launch last year of their own hair and skincare line which is available in top outlets such as Harrods. The opening of this new and exclusive, top of the range salon at House of Fraser, will create six new jobs for the company, with an overall investment of almost 50,000.

A delighted Jason, managing director of the company, which now has three salons in Belfast, as well as one in London’s trendy Fulham district favoured by celebrities said;

“Research has revealed that a good appearance landed 52% of men their dream job, and 78% of the men surveyed said being well groomed was high on their list of priorities. We believe that looking good is improving men’s opportunities for work and workplace promotion, and have always prided ourselves in being a part of that overall package.”

“We have very much listened to the demands of our clients and they wanted a Jason Shankey Male Grooming salon in the city centre which provided convenience, good customer care, access to our product range and value for money, and the teaming up with House of Fraser seemed the perfect location and the right synergy.”

“We have been working hard towards this goal for a long time now, whilst getting things just right alongside the team at the House of Fraser. It is part of our long term development plans for the business.”

Michelle Jackson, Store manager at House of Fraser Victoria Square, said: “It’s great news that Jason Shankey has chosen House of Fraser as the fourth location for a new salon. We’re always looking at ways to improve our mix of brands and the services we offer to our customers.
“Both the staff and our customers are really excited about the launch. We see the opening as a perfect brand fit for both House of Fraser and Jason Shankey.”

Source:cosmeticnewsportal.com

Unprecedented growth in 2011 and ambitious projects for 2012 HAIRWORLD 2012 chooses InterCHARM MILANO

| December 5, 2011

It had all the makings of a successful show, but with a total of 28,161 professionals and skilled sector operators, a +40% growth rate of visitors compared to the 2010 edition and double the number of International attendees from no less than 77 countries, InterCHARM MILANO 2011 surpassed even the most optimistic expectations establishing its status as the benchmark trade show event for all beauty professionals at world class level.

The strength of this second edition lay in the quality and variety of the exhibition itself with products and events presented in a format that offered a comprehensive overview of the entire beauty world. Special care was given to actions directed towards favoring International business at the trade show, particularly the Meet the Buyer program which reached a total of 495 one-to-one meetings between companies and buyers from prominent International markets such as Bulgaria, Canada, Georgia, the Middle East, North Africa, Norway, Holland, the Baltics, Poland, Romania, Russia, Sweden, Turkey, USA.

InterCHARM MILANO is however ambitious and there are great projects in store for the 2012 edition, to be held from 6th to 8th October at fieramilanocity.

In preparation for the third edition, numerous initiatives specifically dedicated to each sector are being studied to establish the trade fair as the ideal showcase for an encounter between supply and demand, complete with training, displays, competitions, shows, technical and practical demonstrations and much more besides.

The third edition will play a decisive role in establishing the success of the trade exhibition and InterCHARM MILANO is already working towards making it a unique and unforgettable event says Solly Cohen, Reed Exhibitions Advisor for Italy to combine a large number of expert exhibitors with high-profile events and to bring added value and content on a national and international level. First on the list is the World Hairdressing Championship – HAIRWORLD 2012.

HAIRWORLD 2012, organized by OMC, Organisation Mondiale Coiffure, is the key International event for all professionals and aficionados from the Hair world and beyond. Over the years, it has brought recognition to some of the most talented artists in the world. It is a unique opportunity to learn new techniques, develop know-how, discover new products and the most innovative instruments and services in the whole of the beauty industry. Contestants from over 60 countries will gather in Milan on Sunday 7th and Monday 8th October to test their ability, creativity and talents in hairstyling, nail decoration, make-up and much more during the many trials on the program, aiming to win the title of world champion team.

HAIRWORLD 2012 – says S.Cohen – is most definitely the key event in the International Hairstyling world. And thats not all. Besides capturing the attention of thousands of hairstylists, HAIRWORLD 2012 will certainly develop interesting synergies with all the beauty sectors represented at InterCHARM MILANO, from Beauty Salons to Nails, to Perfumery & Cosmetics, all of them fundamental in creating a true total look, in line with the categories presented at the competition.

HAIRWORLD returns to Italy after 8 years declares Salvatore Fodera, OMC, Organisation Mondiale Coiffure, President and what better location than the very heart of Milan? After the success of this years Individual World Hairdressing Championship we are proud to reconfirm InterCHARM MILANO as the spotlight event in our sector.

Strengthened by the central position of Milan, the heart of the fashion and design industry and the European gateway to International trade, InterCHARM MILANO confirms its mission as the event that sets peak professional standards in the beauty world.

InterCHARM MILANO. Your professional beauty event.

InterCHARM MILANO is organized by Reed Exhibitions, world leaders in the planning of exhibitions, specialized trade shows and congresses, organizing over 460 events in 36 countries. In 2010 Reed brought together over seven million professionals from various industry sectors worldwide, creating a multi-million dollar turnover. Reed events are currently organized by a network of 34 offices and highly qualified staff. Reed works closely with industry associations, professional and government bodies to ensure that every single event is targeted to and in line with industry requirements.

Source:cosmeticnewsportal.com

Introducing Angelo David, the Creator of Couture Hair

| December 5, 2011

Angelo David is the owner, hair illusionist and Creative Director of the Angelo David Salon in New York City. He is also the Creator of Couture Hair Extensions, Addition and Color. He pairs his impeccable designing skills with artistic cutting, coloring and styling abilities to transform the most challenging hair into any look desired. His celebrity clientele includes Caridee English, Elsa Benitez, Irina Shayk, LuAnn De Lesseps, Ramona Singer and Alex McCord.

The Angelo David Salon provides Couture Hair solutions that address any hair challenge. Completely customized Couture Hair Extensions and Additions are 100-percent genuine tresses and are designed on-site to match each clients hair texture, type and color, as well as lifestyle. During an initial consultation, clients and their specialist explore every option together. When designing is completed, the Couture Hair is custom-fitted and seamlessly applied, using the ideal attachment method for the individual. Then, the hair is cut and styled for flawless blending. Like haute couture designs, everything about Couture Hair is original and personalized. The result of years of research and development, it can solve any hair challenge and meet any need.

Angelo has also released an exclusive collection of hair care and styling products specifically formulated to keep hair healthy, shiny and manageable. It includes Vital Complex Leave-In Conditioner, Long & Strong Detangler, Foaming Sea Silk Styler and Zero Frizz Control. Angelo David Hand-Crafted Natural Boars Hair Bristle Hairbrushes are specially designed to keep natural and Couture Hair tangle-free.

Source:cosmeticnewsportal.com

Use the Coco Curly Conditioner the natural solution to preventing frizz

| December 2, 2011

Suitable for all hair types, but particularly recommended for afro or curly hair and is used by both men and women, the Coco Curly Conditioner is perfect to eliminate frizz and contains ingredients that will protect your hair right through the cold weather season.

The Coco Curly Conditioner is a truly natural solution to preventing frizz and restoring lustre for curly hair.

The brainchild of 24 year old Victoria Olubi who started hand-making the products in her home kitchen, this fruity conditioner contains coconut cream, jojoba and lavender oil to soften hair follicles and restore natural glow. This rich and creamy conditioner is filled with natural ingredients that will penetrate deeply into the hair shaft, restoring damage, enhancing shine and providing instant moisture.

Key Benefits of The Coco Curly Conditioner:
Conditions and moisturises
Makes de-tangling easy
Reduces frizz and restores lustre
The 250ml bottle retails at 」10.25 and would last up to washes.

And of course, because the ingredients are so natural and do not contain any harsh chemicals, it’s great for children too!

Source:cosmeticnewsportal.com

So sexy hair style : introducing RUSK’S top men’s hair products

| December 2, 2011

RUSK will help you create sexy, stylish hair in seconds.

It can be rather confusing to choose between different hair care and styling products : putty, gel, gum, clay, wax…
Fear not style-conscious gents; RUSK are here on hand to provide you and advise you on the finest tools to keep you looking your very best.

RUSK Designer Wired Styling Crme RRP 8.50
WHAT IS IT? A styling cream unlike any other.

WHO IS IT FOR? Anyone desiring modern movement and texture.

WHAT DOES IT DO? Provides pliable style support and flexible body.

HOW DO YOU USE IT? Apply on its own to wet or dry hair for modern movement and textured look. Apply to dry hair for added separation and support.

Wired Flexible Styling Crme provides flexible body and pliable style support as it creates incredible texture. Lifts, shines and creates soft, gravity-defying body on dry hair. On wet hair, it eliminates frizz and maintains moisture while blow-drying. Contains Thermplex, Rusk’s exclusive ingredient, that activates with the heat of a blow-dryer to create texture from within and block humidity.

Rusk Being Primitive Clay RRP 7.50
WHAT IS IT? Humidity-resistant emollient clay that bulks up the hair shaft.

WHAT DOES IT DO? Creates lift at the roots, bulks up the mid layers of the hair shaft, helps mend split ends and adds body.

HOW DO YOU USE IT? Apply to damp hair and style as desired. Apply to dry hair for more extreme texture. Make sure to close jar tightly after each use.
Being Primitive Clay is a flexible yet powerful shape shifter that bulks up texture and allows you to maneuver and form as your mood dictates!

Rusk Being Warped Wax RRP 7.50
WHAT IS IT? A wax that provides shine and definition as it adds a thicker texture to the hair.

WHAT DOES IT DO? Humidity-resistant formula imparts body, volume and extra thickness with maximum shine and medium hold.

HOW DO YOU USE IT? Apply to damp or dry hair. Style as desired.
Being Warped Wax instantly creates chunky, thicker texture with incredible shine, edgy definition and separation.

RUSK Being Rubber Gum RRP 7.65
WHAT IS IT? An ultra-modern style manipulator that bends, defines the hair, imparting wicked shine and unleashing raw style, body and flexibility.

WHAT DOES IT DO? This pliable, moldable formula

HOW DO YOU USE IT? Push, pull and drag through wet or dry hair, working against where hair normally wants to go! Manipulate hair into the shape you desire. Being Rubber Gum gives the hair a brand-new personality! The humidity-resistant formula withstands all weather conditions while strengthening the hair and conditioning the cuticle. It provides strong hold and remarkable flexibility without a greasy feel.

Source:cosmeticnewsportal.com

The Enrapture Encode Totem Styler will help you create amazing curls

| November 30, 2011

Enrapture ‘s experts developed the Encode Totem Styler to create curls, ringlets and waves that are as sleek and as individual as we all are

The Encode Totem Styler is a completely unique tool that offers all the benefits of both a tong and a wand. The three independent heat zones can be set to different temperatures to create a combination of curls. The higher the temperature, the tighter and bouncier the curl and the lower temperatures create softer, looser spirals. The temperatures are controlled by a simple to use dial on the styler.

To create soft, loose waves for a stylish “undone” look use the styler as a wand at the lowest heat setting (encode 1-1-1) and style from mid-way down the hair. Comb through with the fingers and mist with hairspray.

For big curls with volume, use the styler as a tong, using a cool setting at the root and hotter settings down the length of the hair (encode1-2-3). Brush out to create big curls and body.

For defined spirals, spritz with hairspray and use the Encode Totem Styler as a tong. Use the hottest setting at the base and mid-section of the totem and the cooler setting at the tip of the styler on the hair root (encode1-3-3). Rotate the styler towards the root to create stunning curls that start midway down the hair length.

Created to deliver professional performance, the Enrapture Encode Totem Styler barrel is plated in superior titanium, meaning it holds temperatures more consistently than ceramic tools and cold spots, which can damage hair are avoided. The smooth finish creates individual, snag-free, frizz free curls every time.

The Enrapture range includes three cutting edge styling tools; Encode Totem Styler, Amplify Jumbo Waver and Extremity Heated Rollers. So when “everyday” hair just isn’t enough, the Enrapture brand allows women to achieve styles that will leave them feeling daring, confident and sexy.

The Enrapture collection is available at all good retailers.

Source:cosmeticnewsportal.com

Tasha Dixon launches her first Blackfingers salon

| November 22, 2011

There are so many so-called experts in the hair and beauty industry, and it is rare to discover a new talent.
Tasha Dixon has the propensity to change the very way in which we look at style.
She is now pleased to announce the launch of her first Blackfingers salon.

Tasha Dixon is a phenomenal woman who is doing just this, starting her career as a junior as at the modest age of 13 she is entering her 12th year in the hair and beauty industry. She has worked in some of Britain’s leading salons including Hibiscus, Hair & Nail Studio, Vanessa Andar, Toni & Guy, Expressions InHair and Junior Green. With her passion for hair and beauty Tasha Dixon offers groundbreaking creativity.

As the business has grown, so has her reputation, she has worked with numerous celebrities. She has worked with Ozwald Boateng as a stylist for his fashion shows during London Fashion week and shows in Ghana. She was the stylist for pop star Sabrina Washington in the “OMG” music video, album cover and press shots in 2010.

Tasha has also had the opportunity to work at The Mobos and The Brit Awards as well as styling for TV shows such as CDUK, This Morning, Top of The Pops and MTV. Tasha Dixon was also the Winner of Stop Watch Stylist 2004, finalist at Golden Scissor Awards 2004 & 2005 and finalist Black Hair and Beauty Wahl Awards 2003.

Introducing The Personal And Private Touch Of Blackfingers Ltd

Source:cosmeticnewsportal.com

Natural Beauty Yearbook announces prestigious industry hot list

| November 14, 2011

The team behind The Natural Beauty Yearbook announced their much-anticipated Whos who in natural beauty Top 20 at a packed launch party in Londons West End , on 3 November 2011.

The annual hot list, which is voted for by the industry, provides a snapshot of the thriving natural and organic beauty market. The party was hosted by leading French beauty brand Melvita at its flagship Covent Garden store, and brought together the trades leading lights.

Im happy to say that we received more votes than ever before this year, from people who are truly passionate about the brands and personalities they have nominated, said Natural Beauty Yearbook 2012 editor, Matt Chittock.

For 2012, Simon Duffy and Rhodri Ferrier from Bulldog scooped the top spot for the second consecutive year.

Its brilliant news for us and we massively appreciate the profile opportunity this gives to Bulldog. Were all delighted. Thanks so much, Duffy told the assembled crowd.

As the only trade-focused publication for the natural beauty industry, the Natural Beauty Yearbook 2012, published by Diversified Business Communications UK, is packed full of trend features, company profiles and an exclusive directory showcasing the best of this successful sector.

The full Whos who in natural beauty 2012 list is as follows:

1. Simon Duffy & Rhodri Ferrier, Bulldog, co-founders

2. Eve Taylor, Eve Taylor Aromatherapy, director

3. Carol & Paul Richards, Herbfarmacy, co-directors

4. Janey Lee Grace, Broadcaster, author and speaker

5. Kirstie Allen, Pinks Boutique, co-founder

6. Jo Fairley & Sarah Stacey, Beauty journalists

7. Alexander & Kim Barani, Kinetic, co-founders

8. Simon Ford, Melvita UK, brand manager

9. Ines Hermida, Whole Foods Market, beauty buyer

10. Imelda Burke, Content beauty boutique, owner

11. Sarah Silvester, Laidbare, owner

12. Laura Rudoe, Evolve, owner

13. Sarah Brown, Pai Organic Skincare, owner

14. Abi & Margaret Weeds, Essential Care, co-founders

15. Tracey Robinson, Vert PR, founder

16. Nic White, Alva and ONE Beauty, founder

17. Michael Lightowlers, Dr Organic, marketing director

18. Skye Connelly, The Green Grocery, founder

19. Dr Mariano Spiezia, Inlight Organic Skincare, founder

20. Andrew Dixon, Burts Bees, manager

Source:cosmeticnewsportal.com

Hold Your Style With Wilkinson

| November 8, 2011

Wilkinson has launched a new range of hairsprays and mousses, which are fantastic value for money !

Their special formulated hairspray contains pro-vitamin B5 to give your hair added strength, plus allows easy restyling!

You’ll also love styling your hair with their selection of mousses with prices starting at 55p! The mousse adds extra shine while conditioning and protecting against UV damage.

This fabulous range has a gorgeous floral fragrance, which is rich and exotic – Grab yours now!

Source:cosmeticnewsportal.com

Flip-In Hair : Long Hair In Seconds Without Commitment

| November 3, 2011

At some stage in her life, every girl on the planet wants long hair – but let’s be realistic, we live in an instant society and waiting for your hair to grow requires time and patience. However, now there’s a brilliant innovation in the hairdressing market that gives you luscious long hair in an instant.

Flip-In Hair is a hair extension accessory that simply sits on top of your existing hair using a super fine but exceptionally strong wire. The top layer of your own hair is then pulled over the top of the extension, resulting in completely discreet, instant length and added volume.

Flip-In Hair is hand-made from 100% human hair and can be curled, straightened and heat styled.
Choose from 43 different colours, which include single block tones, as well as two and three blend pieces. Each colour comes in three lengths – 12, 16 and 20 inches, and if your client wants a specific length or colour blend – Flip-In Hair also offers a customised service where it will create an extension piece exactly as they want it.
Flip-In Hair offers long hair in an instant without the risk of any damage. There are no clips, no glue, no weaving – and it takes just seconds to fit it and remove it.

Flip-In Hair is available through professional salons, where your stylist can colour match your own hair to perfection. This hot hair accessory is already a celebrity favourite and is a must-have accessory for many presenters and actresses, but because it is so difficult to detect you’d never know who’s wearing it and who isn’t!

Contact Flip-In Hair on 01926 659500 or visit www.flipinhair.co.uk

Source:cosmeticnewsportal.com

CANNELLE DIVULGE BEAUTY BUSINESS TRAVEL TIPS

| October 24, 2011

French beauty salons Cannelle have noticed a rise in the number of their clients who come in for longer lasting treatments such as BioSculpture gel nails, semi-permanent make up and IPL hair removal before business travel ensuring preparation for all eventualities, whilst also minimising both packing and time wastage upon arrival.

Whether travelling by plane, car or train for business trips, looking good doesnt have to be wishful thinking. We are all familiar with the stress caused by travel and the usual problems such as jet lag, an uncomfortable journey and the tendency to forget at least one thing, but business travellers also have an additional pressure to look professional and ready to work shortly after arrival.

Cannelles Managing Director, France Baudet says: With less time but a need to look professionally immaculate, women business travellers in particular are searching for longer term beauty fixes. A little time investment before you leave can go a long way with first impressions vital in business. Im often asked what people should take with them for minimum stress, but much groundwork should really be done before take-off.

Baudet continues: In addition pack carefully and think about how to adapt your regular beauty routine for travel to make everything effortless. If you travel a lot, have a ready to go beauty bag set aside for business travel. Stay refreshed and glowing by simplifying your routine but do prioritize your key must-have products. Consider climate, be careful with packaging in hand luggage, prioritise moisturising and use travel to try new products in travel size.

Frances top tips for more beautiful business travel are:

1. Save yourself effort by getting your eyelashes semi-permanently dyed when youre away on business. It wont smudge like mascara, which is particularly useful for long flights if you need to meet people as you arrive.

2. In order to have beautiful, professional hands throughout your business trip – I would suggest the three week manicure which is sweeping the UK from the U.S. Chip resistant, perfectly polished nails for up to three weeks whats not to love?

3. If you are away somewhere hot, splash the cash on some decent sun cream. You need to protect your skin but avoid that greasy look budget sun creams can lead to if youre representing your business.

4. Brushing loose shimmer powder across your legs if youre wearing a skirt can really brighten up dull, tired skin which is great when youre jetlagged from your journey but need to make a good first impression.

5. Signs of tiredness are especially visible on pale skin tones. Get a gorgeous glow with Dcleor cream tan.

6. Be prepared and always carry a small touch up kit around with you. Quickly reapplying lipstick can instantly lift your look in no time and carrying some face wipes around means you can conveniently freshen up at any opportunity.

7. Think outside the bottle and replace as many products with spill-proof, mess-proof and more airport friendly equivalents. It will minimise faff time and protect your possessions from being damaged by leakages.

8. Take the time to pack to ensure you dont forget any essentials. All too often we fall into the trap of last minute packing, which almost invariably leads us to leave things at home! Have a list of necessities saved on your computer which you can refer to each time youre packing for a trip.

9. Minimise messy hair by tying a scarf around it for long haul flights. You should also make sure you take a good hairbrush in hand luggage, and pack some dry shampoo with you for emergencies!

10. Make sure you keep drinking lots of water and eating the right things. Business travel can be draining, and fruit and vegetables are important to keep energy levels high!

www.cannellebeaute.co.uk

Source:cosmeticnewsportal.com

Steal Vampire Style With Pro Beauty Tools Twilight Limited Edition Collection

| October 19, 2011

As ‘The Twilight Saga: Breaking Dawn – Part 1′ hits the screen, recreate the spellbinding looks of Bella, Edward, Alice and Esme with the Official ‘Twilight’ Limited Edition Collection by PRO Beauty Tools, as used on set to create the characters’ looks.

The ‘Twilight’ Limited Edition styling tools collection includes four styling tools, each aimed at creating the latest looks of the movies’ characters. Inspired by the latest instalment in The Twilight Saga, the styling tools feature luxurious midnight purple casing with a spellbinding shimmering finish.

The Sparkle Ceramic Ionic Dryer is designed to prepare hair before styling. It uses tourmaline ionic technology to release negative ions which help smooth the hair shaft, eliminate static, and help to lock in colour. It has been ergonomically designed to be comfortable to use, is lightweight, and has a quiet-speed motor for almost silent styling. The Sparkle Ceramic Ionic Dryer also uses ceramic technology to dry hair more quickly than a standard hair dryer.

For those who love Bella Swan’s luxurious mane, the Sparkle Ceramic Styling Iron is a super-size styler and tong designed to create the loose waves and curls sported by the films’ heroine. The jumbo 32mm barrel is coated in cutting edge tourmaline ceramic which leaves hair smooth, frizz-free, and shiny. Suitable for use on all hair types, the Sparkle Ceramic Styling Iron has variable heat settings up to 230 for instant and long-lasting results.

To create the heart-stopping textured styles of Edward Cullen, the Sparkle Ceramic Detailer features a very slim design which can effectively style and direct hair right from the root. The Detailer’s plates are also coated in tourmaline ceramic, leaving hair soft and manageable. This tool is perfect for all short styles as well as styling fringes and finishing off longer looks. Heating up to 230, the Detailer also uses special technology to recover heat quickly to ensure consistent performance.

For timeless looks as glamorous and versatile as Alice and Esme’s look no further than the Sparkle Ceramic Styler. The tourmaline ceramic straightener has a 19mm wide plate with rounded edges, perfect for creating straight styles as well as curves, flicks and sleek curls, with a little know how. The straightener heats up to 230 for instant results and comes with a style guide to reveal Esme and Alice’s secrets to looking eternally fabulous.

For fans of the film or fashionistas alike, the ‘Twilight’ Limited Edition Collection is a must-have beauty bag essential.

The ‘Twilight’ Limited Edition Collection is available at all good electrical retailers.

Sparkle Ceramic Ionic Dryer, RRP 24.99
Sparkle Ceramic Styling Iron, RRP 29.99
Sparkle Ceramic Detailer, RRP 19.99
Sparkle Ceramic Styler, RRP 24.99

Available from Argos, Tesco, Amazon and other good electrical retailers.

About Twilight Saga: Breaking Dawn
The next chapter of ‘The Twilight Saga’ will be released as two separate films with the first of the two – ‘The Twilight Saga: Breaking Dawn – Part 1′ – slated to be released in theatres on November 18, 2011 and the second coming to theatres on November 16, 2012. Academy Award winner Bill Condon directed both films starring Kristen Stewart, Robert Pattinson and Taylor Lautner. ‘The Twilight Saga: Breaking Dawn – Part 1,’ Bella (Stewart) and Edward (Pattinson), plus those they love, must deal with the chain of consequences brought on by a marriage and honeymoon, and the tumultuous birth of a child which brings an unforeseen and shocking development for Jacob Black (Lautner). With more of the romance, passion, intrigue and action that made ‘Twilight,’ ‘The Twilight Saga: New Moon’ and ‘The Twilight Saga: Eclipse’ worldwide blockbusters, ‘The Twilight Saga: Breaking Dawn – Part 1,’ based on Stephenie Meyer’s bestselling book series, begins the conclusion of the tale of vampire love, boundless friendship, acceptance, and finding your true self. The project, based on the fourth novel in author Stephenie Meyer’s Twilight series, is written by Melissa Rosenberg with Wyck Godfrey, Karen Rosenfelt and Stephenie Meyer producing.

Source:cosmeticnewsportal.com

bad hair days banished thanks to Vidal Sassoon Electricals

| October 7, 2011

If you ask women what their Christmas wish would be , they would probably say ‘to banish bad hair days’. Vidal Sassoon experts created a unique range of electrical styling products that will definitely create amazing stocking-fillers as well as amazing styles. With appliances to suit all tastes and budgets, the new Contemporary and Classic Collections from Vidal Sassoon really do have something for everyone.

The Vidal Sassoon Silky Performance Diffuser Dryer uses IONIC technology to promote hair health and achieve a frizz free finish, creating glamorous volume and beautifully defined curls effortlessly. The dryer emits negative IONs, which help to lock in natural moisture to the hair cuticle, making for increased shine and silky smooth hair. At only 17.99, this one-of-a-kind hairdryer is too smart to ignore.

The Vidal Sassoon Ultimate Styler is the most versatile product in the Vidal Sassoon Classic Collection. It has five attachments including barrel brushes, tongs and straighteners to create a selection of different styles, from the smooth and sleek to the glamorous and volumised. Drying as it styles, and boasting an on-board IONIC generator, the Ultimate Styler protects hair and reduces the need to use multiple heat sources, as well as eliminating frizz and static. At just 19.99, this multipurpose styler is amazing value for money.

For those that demand super-sleek styling, but are also hair-health conscious, the Vidal Sassoon Hydra Gloss Straightener is a must-have item. The straightener features 25mm ceramic floating plates for closer contact and snag free styling. It also carries an IONIC port, which releases negative IONs that lock in natural moisture and leave soft, static-free, manageable hair. At just 24.99, these luxurious and stylish purple straightening irons are sure to brighten up any Christmas morning, as well as any dressing table!

Since you can’t put a price on beautiful hair, the affordable Vidal Sassoon ranges are the latest and greatest products to bring a little sparkle to every woman’s Christmas!

Vidal Sassoon styling products are available from all good electrical retailers.

Source:cosmeticnewsportal.com

KMS California perfects your style

| October 7, 2011

The much-loved professional hair brand, KMS California, celebrates the festive season releasing beautiful Style Perfection boxes.
Each box includes two style-prepping products from KMS, plus a bespoke hair brush.

Perfecting your hairstyle is essential during the holiday season; with so many parties to attend you need to be able to transform your look again and again. KMS California believes that style starts with your shampoo, and their Style Perfection Boxes offer the perfect foundation for your style. Each gorgeous shiny black box is wrapped in a colourful ribbon, with a colour-coordinating interior.

Choose from four prescriptive boxes:

COLORVITALITY. This contains COLORVITALITY color shampoo (300ml) & conditioner (250ml). The COLORVITALITY range renews and enhances colour vibrancy. It is also great for colour retention so your colour will shine as bright as fairy lights. RRP 25.30

SILKSHEEN. With SILKSHEEN shampoo (300ml) and conditioner (250ml). The SILKSHEEN range ensures hair looks shinier and feels softer after just one use. It also provides instant style for a natural and polished finish. Party perfection! RRP 25.30

MOISTREPAIR. Contains MOISTREPAIR shampoo (300ml) and conditioner (250ml). The MOISTREPAIR range helps to repair dry or damaged hair, reducing breakage, while restoring vital moisture in the winter months. RRP 25.30

FREESHAPE. This styling box contains FREESHAPE quick blow dry (200ml) to cut blow-drying time by up to 50%, and hot flex spray (200ml) for unlimited style transformations and protection from heated tools. Use together for the ultimate “party girl on-the-go” combination! RRP 28.95

Each box also includes a KMS hairbrush to keep locks tangle free.

The beauty of a KMS Style Perfection box is that not only is it a great treat for you this Christmas, it also makes a wonderful present – who wouldn’t enjoy the gift of party perfect hair this holiday season?

Available exclusively from selected professional hair salons – only while stocks last. Visit www.kmscalifornia.com or call 01323 432100 to find your nearest salon stockist.

Source:cosmeticnewsportal.com

The Enrapture Amplify Jumbo Waver is this season’s must-have tool to create tousled waves

| September 12, 2011

Tousled waves have graced the catwalks of designers including Armani, Pucci and Erdem and now women everywhere can now recreate runway looks at home, with the brand new electrical hair styling collection by Enrapture. As the buzz around the Spring/Summer fashion shows hits London and fashionistas strive to recreate the looks of their favourite designers, focus is turning to the models’ crowning glory with waves, texture and body being the key looks that are ruling the runway.

To create head turning waves to match Spring/Summer trends, the Enrapture Amplify Jumbo Waver is this season’s must-have tool. With superior titanium plating and three jumbo sized barrels which can easily create snag free, natural looking ‘S’ waves that stay put all day.

To create big tousled waves as modelled by glamazon Giselle, Start underneath and take a 2 inch section of hair and spray with light hold hairspray. Hold the hair at the tip and clamp hair between the top barrels and bottom plate for 5-9 seconds, beginning at the root. Repeat to the ends of the hair. Once all sections of the hair are styled, comb through with fingers to loosen the waves. This creates the Spring/Summer boho look. Add plaits and hair brooches for that finishing touch.

For more defined ’40s S waves as seen on the catwalks of Christian Dior, repeat the process but use a touch more hairspray before styling to structure the wave. Do not brush through once styling is complete.

With an emphasis on professional performance, the Enrapture Amplify Jumbo Waver features a sprung marcel handle for an easy grip and variable heat settings for use on all hair types. The ultimate styling tool for extreme glamour, the Enrapture Amplify Jumbo Waver is ideal for use on occasions when “everyday” hair just isn’t enough and none more so than setting the trends for Spring/Summer 2012.

The Enrapture range also includes two additional cutting edge styling tools; Encode Totem Styler and Extremity Heated Rollers. So when everyday hair just isn’t enough, the Enrapture collection allows women to achieve styles that will leave them feeling daring, confident and sexy, setting the scene for 2012.

The Enrapture collection is available at all good retailers.

Source:cosmeticnewsportal.com

Vidal Sassoon’s Daily Hydration Dryer is designed to protect hair as it dries

| September 5, 2011

Sometimes conditioning treatments and serums simply aren’t enough to protect hair from day to day damage. Sun damage, ever-changing weather, colouring and over-styling can leave hair looking dull and feeling fragile and brittle. Now is the time to take action and change your styling routine to ensure hair is smooth, sleek and healthy with Vidal Sassoon’s Daily Hydration Dryer for luscious locks.

Designed to protect hair as it dries, the Vidal Sassoon Daily Hydration Dryer promotes hair health through its on-board IONIC generator which produces four times the number of negative IONs than a standard hair dryer, meaning four times more protection. Negative IONs also help remove static to leave hair soft, shiny and manageable.

The Daily Hydration Dryer has three heat settings and two speed settings to allow for flexible and styling to suit different styles and hair types. As well as being kind to hair it has been designed to be comfortable and easy to use. The luxurious purple soft-touch finish looks and feels fantastic and a folding handle makes for easy storage.

The Daily Hydration Dryer is part of the new Vidal Sassoon Contemporary collection, which combines the hairdressing heritage of Vidal Sassoon with the contemporary design edge of Vidal Sassoon salons. The unmissable new range in its eye-catching new packaging will be on shelf from August and is everyone’s opportunity to bring a bit of Vidal Sassoon’s genius into their own individual style, every day.

Source:cosmeticnewsportal.com

Awaken your hair with Enrapture electrical hair styling tools

| August 30, 2011

Sometimes “everyday” hair just isn’t enough. Now women can give their straighteners a rest and awaken their hair with Enrapture, a new collection of electrical hair styling tools, designed for creating show stopping volume, texture, curls, body and waves.

When everyday hair just isn’t enough, the Enrapture brand allows women to achieve styles that will leave them feeling daring, confident and sexy, and become fun-loving, sexy fashionistas from head to toe. Whether it’s for that wedding, that birthday, that night out or that date, the experts behind new hair styling brand Enrapture understand that women are hungry for that exciting new look, that is sure to turn heads and sure to make an impression.

Enrapture includes three cutting edge styling tools; Encode Totem Styler, Amplify Jumbo Waver and Extremity Heated Rollers. Each tool in the collection offers an array of head turning styles that will leave women feeling daring, confident and sexy.

Leading the collection is the ultimate next generation curling tool, the Enrapture Encode Totem Styler. The patented totem barrel is the first ever styler to feature three independent heat zones that can be set to different temperatures using encoder dials. With the highest heat settings forming bouncy, tight curls and the lower, cooler settings forming loose waves and softer spirals, a variety of looks can be created depending on the heat code selected. Designed to deliver professional performance the Enrapture totem barrel is made from superior titanium plating for quickly creating snag free curls and features a mini-flipper to allow it to be used as a traditional tong or as a styling wand.

For women wanting rock-chick, beachy or bohemian waves or to add volumising texture for a bed head look, the Enrapture Amplify Jumbo Waver is here. With superior titanium plating the three jumbo sized barrels easily create snag free, big, tousled ‘S’ waves that have long lasting results. With an emphasis on professional performance the Amplify Jumbo Waver also features a sprung marcel handle for an easy grip and variable heat settings so it can be used on all hair types.

The ultimate styling tool for extreme glamour, the Enrapture Extremity Heated Rollers use innovative duo heat technology for creating big body, luscious curls, soft waves and root lift. Ready to use in just two minutes, the rollers use a core heat system to slowly emit heat when held in your hand, then emit a higher heat by the time they are placed in your hair. The unique butterfly clips are designed to release heat using two heated inner plates. The duo heat source firmly sets the curl, meaning even long, thick hair can be easily styled in the time it takes to apply make-up. The ten large, ten medium velvety rollers and specially designed, high-quality butterfly clips firmly grip all hair lengths without snagging and create an array of glamorous styles.

Each styling tool in the Enrapture collection is beautifully presented in an elegant midnight blue gift box and comes with a style guide. For safe and easy storage, a heat protection pouch is included with Amplify Jumbo Waver and the Encode Totem Styler.

The Enrapture collection is available at all good retailers.

Source:cosmeticnewsportal.com

Vidal Sassoon is back with a chic new look

| July 28, 2011

With over 50 years of iconic hairdressing expertise and revolutionary styling combined with all the latest high quality hair care technology, the Vidal Sassoon electrical collection makes creating perfect personal style at home every day completely effortless. Vidal Sassoon is back with a chic new look for autumn / winter 2011.

The range has been re-branded to Vidal Sassoon to celebrate the name of the man who started it all and to mark a return to the brand’s roots in individual, cutting edge styling. The newly redesigned packaging embodies the pioneering hairdresser’s love of geometric lines and architecture, capturing the asymmetric looks of Vidal Sassoon’s styles. Creating stylish and innovative products for use at home has led the experts at Vidal Sassoon to create two fantastic new collections so everyone can find a product to suit their needs.

The Vidal Sassoon Classic Collection is a sophisticated range of products inspired by the classic cuts and style of Vidal Sassoon. Staying true to Vidal Sassoon’s vision of freeing women from long and boring hair styling routines this collection of products makes creating an individual perfect personal style at home every day completely effortless.

The Vidal Sassoon Classic range uses chic, timeless black colour-ways and includes classic must-have styling tools including the Vidal Sassoon Silky Performance Dryer, a lightweight, ergonomically designed hairdryer that uses cutting edge ionic technology to create a fast, super-sleek finish for all hair types. The range also includes the UK’s number one hot air styler, the Vidal Sassoon Tangle Free Hot Air Styler, a 200 watt styler with two interchangable barrels to create body and curls whilst drying.

The Vidal Sassoon Contemporary Collection is a more modern collection, instantly recognisable by the timeless rich and luxurious deep purple colour accents. The Contemporary Collection products successfully combine the hairdressing heritage of Vidal Sassoon with the contemporary design edge of Vidal Sassoon salons.

This Contemporary Collection product features the very best in hair protection technology so that hair can be effortlessly styled, without the worry of creating long term damage. The Contemporary Collection includes the Vidal Sassoon Daily Hydration Dryer, which uses ionic technology to help the hair retain moisture and has a folding handle for easy storage. Also new to the range is the Vidal Sassoon Perfectly Smooth Straightener with floating ceramic plates, to ensure even pressure and variable heat settings for straightening with minimal damage. Finished in a beautiful deep metallic purple they add a splash of colour to anyone’s dressing table

Source:cosmeticnewsportal.com

Cureology Beauty products support worthy charities

| June 27, 2011

Cureology is a beauty manufacturing company that embraces cutting edge product development, innovative cold nano ingredient blending, world class packaging and life giving charities. Cureologys corporate mission is to carefully and thoughtfully conceive, create and bring to market superior professional beauty products that truly benefit specific causes.

The idea of creating consumable beauty products that support worthy charities was conceived by founder Susan Skinner. It is a simple idea and one that has worked well in other industries with impressive results. We know how hard it is to be charitable under economic strain. Cureology makes giving easy. When you buy our products, we donate 20% of our proceeds to specific charities on your behalf. If the products you buy and use on a daily basis all provided a financial benefit for charity, the amount of research dollars generated would be staggering. It is our goal to build a useful variety of natural, healthy, technologically driven daily use beauty products that deliver outstanding results and support life giving causes.

As the Cureology teams think tank went to work on R&D, professional hair care was at the top of the list for developing flagship, daily use – consumable products. Creating a unique stand out brand in todays hair care industry that blends science with nature and delivers quantifiable results is no small feat. After months of formulation and shelf testing, Cureology has created a world class line of professional hair care products that really are something naturally special.

Cureology Beauty is produced with the utmost respect for human health and the environment. Cureology Beauty adheres to the following principles;

Cureology procures and utilizes ingredients that are available from renewable sustainable resources. Cureology only uses organically grown ingredients.

No harmful salt or other thickeners are added to their formulations due to their damaging effects to hair, hair color and scalp.

Cureology Beauty is the only hair care line that utilizes a Dual Proprietary Sun Screening System to protect hair, hair color and hairline from the ravaging effects of UVA, UVB and ozone.

Cureology Beauty utilizes a proprietary blend of botanicals, antioxidants, essential oils, vitamins, and Omega3s to create the most naturally beneficial hair care line in the world.

Cureology, rejects the use of ammonium lauryl sulfate, ammonium laureth sulfate, and sodium lauryl. Sulfates that are linked to skin irritation (dryness & itching), cause damage to the follicles, contact dermatitis, and dull hair color. These products may also be prone to adsorption through the skin with potential carcinogenic effects.

Cureology avoids the use of cocamide MEA (a potential carrier of carcinogenic nitrosamines), sodium hydroxide, sodium chloride, PEGs including PEG-5, cocamide, paraben including methyl paraben and many other chemicals that you commonly find in many professional and mass market products.

Cureology utilizes simple packaging with post consumer recycled materials to minimize the environmental impact.

In most cases Cureology uses only single layer recycled packaging between our product and the final consumer.

Cureology Beauty is a cause based product line that donates 20% of their hair care sales to the National Breast Cancer Foundation. Cureology Beauty has created an effortless way to take action for a worthy cause, by simply using these premium hair care products.

Source:cosmeticnewsportal.com

MacVoil’s anti-aging products for hair repair and nourish damaged locks

| June 24, 2011

Hair is constantly bombarded with environmental pollutants that strip it of essential ingredients needed to stay healthy. Over styling is also damaging to hair and can leave it dry, frizzy and unmanageable.

There are many anti-aging products for skin, but little thought is usually given to hair protection. MacVoil has addressed that need with a new line of anti-aging products for hair care that repairs and nourishes damaged locks.

MacVoil anti-aging hair care products rejuvenate, while fostering healthy new growth from the roots outward. The nourishment contained within the companys products replenishes oils, vitamins, minerals and other essential nutrients that daily life strips away.

MacVoils new line of anti-aging products begin with a rejuvenating shampoo formula to reverse hair damage and return it to the peak of perfection. Its safe for all hair types, even hair thats been colored, and contains no sulfates, phosphates or parabens. The firms proprietary formula includes anti-aging ingredients from around the world to nourish follicles and encourage healthy hair growth.

Users can follow the cleansing process with an application of the firms anti-aging conditioner. Designed to restore damaged hair cuticles to health, it also nourishes follicles where hair growth begins. Containing a wealth of anti-aging ingredients that include Moroccan, macadamia and cypress oils, MacVoils anti-aging conditioner invigorates hair for lustrous locks that are silky smooth and easy to manage.

MacVoil molding cream is ideal for creating long lasting sculpted looks and providing superior protection from the sun. The formula creates texture and allows for easy styling and finishing for a wide array of hairstyles. Those will straight or curly hair will benefit from the rich formula of essential oils, organic botanicals and vitamins.

For those who require extra hold with their styles, MacVoil created its ultra hold spray for maximum control. MacVoil Ultra Hold Spray resists humidity and protects hair from sun damage. The firms Therma-A Complex is activated by heat, making it an ideal solution for use with blow dryers. Its water-soluble and washes out easily in the shower.

MacVoil is a green company that uses proprietary formulas of organically grown botanical ingredients designed to fight the anti-aging process. All products are 100 percent recyclable and easy on the environment. Animals are never used in product testing. MacVoil products are vegan friendly and contain no animal byproducts.

The new line of anti-aging products by MacVoil allows users to repair damaged hair and prevent further harm from taking place. All the firms anti-aging products are gentle on hair and suitable for use with all hair types and styles.

MacVoil is located in Houston, Texas

Source:cosmeticnewsportal.com